Creating an online store may seem complex when you're just starting out, but using pre-designed e-commerce themes makes the process much simpler, faster and more accessible. These ready-to-use visual templates enable you to structure your site in just a few clicks, while benefiting from professional design and sales-oriented ergonomics.

In fact, every year, numerous rankings highlight the best themes of 2025 to help entrepreneurs choose a reliable, high-performance and well-designed base.

In a sector as competitive as e-commerce, the look and feel of a site can play a decisive role in conversion rates.

This is precisely why themes have become a standard in e-commerce site creation. Platforms such as ThemeForest, Creative Market and TemplateMonster offer thousands of premium templates, often at premium prices. These themes are used by millions of sites worldwide, because they enable you to launch a visually stunning store without having to start from scratch. And this visual aspect isn't just a question of aesthetics: it has a direct impact on sales performance. As this article from La Fabrique du Net points out, design, structure and user experience are key elements in optimizing the conversion rate of an e-commerce site. A well-designed, clear, responsive and fast-loading theme can make all the difference between a visit and a sale...

At TPOP, we share this vision of accessible e-commerce, but we're going one step further: we're offering all our users access to two powerful, well-designed themes at no extra cost. Whether you're using our free plan or one of our subscriptions, you can activate SUNRISE or STREAM right now, two themes designed to get straight to the point.

No need to search, compare or buy a template elsewhere: these two themes are free and available immediately. Their strengths? An ultra-fast time-to-market, a clear interface and a product-focused presentation. They're perfect for designers, associations or one-off campaigns who need a site that's functional, beautiful and ready in minutes.

The home page = the store

With SUNRISE and STREAM themes, your e-commerce site gets straight to the point. As soon as you arrive on the home page, your products are immediately displayed, without having to go through menus or sub-categories. No superfluous clicks, no wasted time.

This ultra-direct approach offers fluid navigation, designed to capture attention from the very first second. Your visitors access your catalog effortlessly, increasing the chances of conversion, especially when they come from social networks or a targeted marketing campaign.

It's an ideal solution for quick sales, especially if you already have an acquired audience. Whether you're an influencer, an association or a campaigning brand, you offer your customers instant access to your products, with no friction, no detours, and a fast, simple buying experience.

Two atmospheres, one goal

SUNRISE and STREAM share the same objective: to enable you to create a fast, clear and essential online store. Where they differ is in their visual universe. Each theme has been designed to suit different brand styles and projects.

In both cases, you benefit from an e-commerce site that's ready to sell as soon as you activate the theme, without sacrificing quality or user experience. Whether you opt for the lightness of SUNRISE or the elegant sobriety of STREAM, you'll offer your visitors a fast, coherent shopping experience focused on your products.

☀️ SUNRISE - simplicity, clarity, efficiency

SUNRISE embodies lightness and freshness. Its clear, uncluttered design immediately highlights your products, with intuitive, distraction-free navigation. The experience is fluid, pleasant and focused on the essentials.

A clear, soothing product sheet

The SUNRISE theme stands out for its legibility and uncluttered presentation. The white background highlights the product without detour, while the prominent add-to-cart button is a natural eye-catcher. Everything is designed for quick reading: color options, sizes, description, everything is accessible without overload. A perfect design for brands wishing to convey a soft, professional and polished image, without complexity.

Ideal for :

• Designers with a soft, minimalist visual identity,
• Awareness campaigns or creative projects,
• Seasonal or solidarity events.

The perfect theme for offering your products in a simple, professional, accessible and modern way.

🖤 STREAM - Dark and punchy

The STREAM theme captivates with its modern dark design and immediate visual impact. As soon as you enter the store, your products are visible, perfectly highlighted on a deep black background that enhances legibility and elegance.

A clear, immersive and impactful product sheet

STREAM's product sheet features high contrast and dynamic visual presentation. The visual is perfectly highlighted on the left, while the panel on the right presents the purchasing options with great legibility.

The bright, clearly visible add-to-cart button encourages immediate action. The choice of sizes and colors is fluid, and all essential information is present without clutter.

Perfect for rapid conversion, especially in the youth, tech and gaming worlds.

An ideal choice for :

• The gaming, tech or pop culture worlds,
• Artistic or creative projects,
• Short, punchy campaigns.

Thanks to its simple, graphic header, your visitors instantly understand the site's objective: to buy, without any detours.

Simple, uncompromising customization

SUNRISE and STREAM themes are designed for quick launch, but offer full customization. You can easily adapt your store's appearance to your brand image, without any technical skills. Just go to your store's appearance section, then "Themes".

• Modify colors, fonts and visuals to reflect your world
• Organize your products into clear, easy-to-read collections
• Activate a blog to share your news or commitments (Unlimited subscription required)
  
• Connect your personalized domain name, configure store languages, optimize your SEO (Unlimited subscription required).

In short, you benefit from all the power of TPOP, with an interface designed to be simple, fast and easy to use.

Who are these themes aimed at?

• Influencers, content creators, Twitch channel managers, artists: you already have a community. These themes let you create a store in minutes and start selling immediately.
• Associations or NGOs: need to offer goodies or clothing to members and volunteers? These themes are made for you: simple, fast, accessible.
• Companies and teams: perfect for an in-house store or for team-building products.
• One-off events: a festival, a fundraising campaign, a special operation? SUNRISE and STREAM are ideal for time-limited events, where the priority is clarity and speed of posting.

Conclusion

Creating an effective e-commerce site shouldn't be complicated. With SUNRISE and STREAM, you have access to two professional themes, quick to set up and designed to sell your products from the very first visit, without detours or overload.

Available free of charge to all TPOP users, these two templates let you launch your online store with a modern, responsive, conversion-optimized design - whether you're on a free plan or a paid package.

No need to buy a theme elsewhere, no need to spend hours configuring your site: you choose, you activate, you sell.

SUNRISE or STREAM? Whatever your style, the important thing is to start with a clear, coherent site that's ready to meet your customers' expectations.